PrizeSEO · The menu
Every system that gets calls.
Each line is one system: a trigger, a process, and the number it moves. Start with one. Add the next when the first one pays for itself.
No prices on this page. We price off your market and your numbers, after the call.
1 · The door
Start with the site.
One site swap gets you off WordPress, fast, and built to turn visits into calls. Everything else on this menu plugs into it.
- D1Runs on its own
Site swap (static rebuild, migration off WordPress)
Rebuild the site pre-built from their current site and socials on Cloudflare; every old URL redirected; 90+ mobile speed at launch
- D2Runs on its own
Hosting + DNS + care plan
Cloudflare hosting, DNS, backups, security, uptime monitoring, edits on request, monthly speed check
- D3Runs on its own
Technical SEO foundation
Titles, LocalBusiness/RoofingContractor schema, sitemap, robots, canonicals, Core Web Vitals, indexing check
- D4Runs on its own
CRO baseline: above-the-fold form, click-to-call, sticky mobile CTA, form metrics
Lead form and tap-to-call above the fold on every page; form starts, completions and call clicks tracked from day one
2 · À la carte
Pick the systems you need.
Filter by channel or stage. Every system names what starts it, what you give us, and the number it moves.
Showing 128 of 128 systems
SEO20
- S1Runs on its own
Service pages build-out
One page per service: replacement, repair, storm damage, gutters, siding, metal, flat/commercial; written to rank and convert
- S2Runs on its own
City / county location pages
One page per town or county served, with local proof, reviews and jobs
- S3RoofingRuns on its own
Programmatic neighborhood / zip pages
Templated pages for zips and neighborhoods (storm zips first) with local proof and photos
- S4Runs on its own
On-page SEO sprint (existing pages)
Titles, headers, internal links, content gaps, cannibalization fixed across the site
- S5Runs on its own
Technical SEO audit + fix sprint
Crawl, Core Web Vitals, indexing, redirects, broken links; fix list executed, not just reported
- S6Runs on its own
Citations / NAP cleanup + directory listings
Build and clean listings (Yelp, BBB, Angi, Houzz, Nextdoor, manufacturer directories); suppress duplicates
- S7Runs with a check-in
Local link building
Chambers, sponsorships, suppliers, local press; outreach and placements tracked
- S8Runs with a check-in
Digital PR / published articles
Pitch stories (storm data, local roof stats from the MIR) to local and regional media
- S9Runs on its own
AIO / AEO / GEO package
FAQ and entity schema, llms.txt, consistent facts everywhere, brand mentions in AI answers, Brand Radar tracking
- S10Runs on its own
Content hub (guides, cost pages, claim guides)
2-4 long-form pages a month answering the questions buyers search
- S11RoofingRuns on its own
Lead-magnet tools on site
Roof cost calculator, instant-estimate tool, hail-damage checker; result delivered in exchange for contact
- S12Runs on its own
GBP optimization (one-time)
Categories, services, description, photos, hours, attributes, service areas, Q&A seeded
- S13Runs on its own
GBP posts + photo uploads (weekly)
Scheduled posts, offers and job photos every week
- S14Runs on its own
GBP review responses
AI-drafted reply to every review within 48 hours, approved before posting
- S15RoofingRuns on its own
Multi-location / service-area GBP management
Satellite offices, service-area setup, per-location posting and tracking
- S16Runs on its own
Map-pack grid rank tracking + report
Geo-grid rankings by town; calls, directions and clicks from GBP
- S17Runs on its own
Competitor gap report
Competitors' keywords, links, reviews, ads and offers vs ours
- S18Runs with a check-in
YouTube channel + video SEO
Channel setup, titles, chapters, embeds on service pages
- S19Runs on its own
Job-photo geo SEO
Crew photos auto-tagged by location and published to project pages and GBP
- S20Runs on its own
Review schema + testimonial pages
Structured testimonials with schema and a live review feed on the site
Paid ads19
- S21Runs with a check-in
Google Search Ads launch
Account build: keywords (service, emergency, storm), ads, extensions, negatives, budgets, conversion tracking
- S22Runs with a check-in
Google Search Ads management
Weekly optimization, bids, search terms, ad tests, monthly report (leads, booked jobs, cost per job, ROAS)
- S23Runs with a check-in
Google Local Services Ads (Google Guaranteed)
Setup, background check, lead-dispute automation, bid and budget tuning, review sync
- S24Runs with a check-in
Performance Max / Demand Gen
Asset groups, audience signals, feed, exclusions
- S25Runs with a check-in
Meta ads (Facebook / Instagram)
Lead-form campaigns straight into the CRM, storm-response campaigns, retargeting
- S26Runs with a check-in
YouTube ads (local pre-roll)
Video campaigns targeted by zip and affinity
- S27Runs with a check-in
Nextdoor ads / neighborhood sponsorships
Nextdoor local ads and sponsored posts by neighborhood
- S28Runs on its own
Microsoft (Bing) Ads mirror
Import Google campaigns, manage separately
- S29Runs on its own
Cross-platform retargeting
Audiences from site visits, video views and engagers; sequenced ads until they book
- S30Runs on its own
Campaign landing pages
One offer, one form, call tracking, built to the ad
- S31Runs with a check-in
Ad creative production
Monthly creative refresh: statics, video cuts, UGC-style from job footage and reviews
- S32Runs on its own
Offline conversion import / value-based bidding
CRM 'job sold' and job value pushed to Google and Meta; bid on job value, not form fills
- S33Runs on its own
Lead marketplaces (Angi, HomeAdvisor, Thumbtack, Networx)
Account setup, auto-response, routing into CRM, win-rate tracking, budget caps
- S34RoofingRuns on its own
Storm-triggered ad automation
Hail or wind event in a zip switches storm campaigns on, shifts budget, swaps landing pages
- S35RoofingRuns with a check-in
Geofencing ads
Mobile ads to devices in storm-hit neighborhoods, competitor lots, supplier yards, home-improvement stores
- S36RoofingRuns on its own
Direct mail automation (EDDM / targeted postcards)
Storm zips, aged-roof homeowners from property data, neighbors of active jobs; QR and tracked number on every piece
- S37RoofingHands-on
Broadcast / streaming buys (radio, TV, OTT/CTV)
Media plan, creative, tracked numbers and promo codes; bought through a vendor
- S38RoofingRuns with a check-in
Manufacturer co-op ad funds
Claim GAF / Owens Corning / CertainTeed co-op dollars for qualifying ads
- S127Runs on its own
Past-customer audience ads
Uploaded customer and estimate lists as custom audiences: maintenance, cross-sell and referral offers
Content12
- S39Runs on its own
Social posting engine
Monthly calendar, designed posts on FB, IG, LinkedIn, TikTok, Shorts, Nextdoor; auto-publishes unless vetoed
- S40Runs on its own
Job-site content engine
Crew uploads from the phone become before/after posts, drone clips and reels automatically
- S41Hands-on
Video production (shoot day + content engine)
Half-day on-site shoots, hero video, 8 shorts a month, raw footage handed over
- S42Runs on its own
Educational series
Roof lifespan, claims 101, financing explainers; scripted, repurposed to site, email and social
- S43Runs on its own
Email newsletter
Monthly send to customers and leads: seasonal tips, offers, recent projects
- S44Runs on its own
Case study / project pages
One page per notable job, geo-tagged, photos, the review
- S45RoofingRuns on its own
Lead-magnet library
Claim guide PDF, storm map, roof-age lookup, financing explainer; gated, straight into CRM and nurture
- S46RoofingRuns with a check-in
Webinars / live Q&A for property managers and HOAs
Quarterly session, recording repurposed
- S47Runs on its own
Review highlight graphics
Every new 5-star review becomes a branded graphic for social and GBP
- S48Runs with a check-in
Brand assets kit
Logo, wrap design, yard sign, door hanger and jobsite templates with tracked codes built in
- S49Hands-on
Local media / podcast PR calendar
Owner pitched as the local expert after storms and each season
- S128Runs on its own
Follow-up content kit
Video answers to the top objections, financing explainer, 'what happens next' video, sent by the nurture sequences
Out of home8
- S50RoofingRuns with a check-in
Yard sign program
Sign at every job with QR and tracked number; placement log; pickup reminders; 'refer a neighbor' on the sign
- S51Hands-on
Truck / van wraps
Wrap design with tracked number and QR
- S52RoofingRuns on its own
Door hangers / neighbor flyers at active jobs
'We're on your street' hangers with QR to an offer page
- S53RoofingRuns with a check-in
Canvassing / door-knocking system
Route app (SalesRabbit-type), territory assignment, lead capture into CRM, storm canvassing playbook
- S54RoofingHands-on
Billboards (digital, storm season)
Buys and creative with a tracked number
- S55Runs with a check-in
Home shows / events lead capture
Booth kit, QR-to-form, instant follow-up sequence
- S56RoofingHands-on
Jobsite branding kit
Banners, dumpster branding, crew apparel with tracked QR
- S57RoofingRuns on its own
'Just in your neighborhood' trigger
Job location triggers mail and ads to the surrounding homes
Outbound10
- S58RoofingRuns on its own
Commercial cold email
List build, verified sends, sequences and reply handling to property managers, HOAs, facilities
- S59RoofingRuns with a check-in
Cold calling / dialer campaigns
Dialer lists (storm zips, aged roofs, commercial), scripts, call QA
- S60Runs on its own
Compliant SMS outbound (10DLC)
Consented lists, campaigns, opt-out handling on the client's registered number
- S61RoofingRuns with a check-in
LinkedIn outbound (commercial)
Connection and message sequences to property and facility managers
- S62RoofingRuns on its own
Aged-roof homeowner list building
Property data (year built, permits, roof age, home value) turned into target lists
- S63RoofingRuns on its own
Post-storm outreach (compliant)
Storm zips get mail, calls and door visits with a free inspection offer
- S64RoofingRuns on its own
Real-estate transaction triggers
New listings, inspections and sales trigger outreach to agents, buyers and sellers (pre-listing roof cert)
- S65RoofingRuns on its own
Permit-data prospecting
Re-roof and new-construction permits, competitor activity, turned into targeting
- S66RoofingRuns on its own
Commercial bid-board monitoring
Public RFPs and plan-room leads with alerts
- S67Runs on its own
Ringless voicemail drops (where legal)
Voicemail campaigns to consented lists
Referrals9
- S68Runs on its own
Review acquisition system
Post-job SMS and email ask, QR cards, review funnel (happy to Google, unhappy to a private form)
- S69Runs on its own
Review response automation (all platforms)
AI-drafted replies, approved, posted everywhere reviews appear
- S70Runs on its own
Review velocity campaign
One send to the whole past-customer list asking for reviews
- S71Runs on its own
Referral program
Automated ask after every job, tracked links and codes, reward fulfillment, leaderboard
- S72Runs with a check-in
Testimonial video capture
Crew prompts the customer at completion; auto-upload and edit
- S73RoofingRuns with a check-in
Employee lead-getter program
Crew referral codes and bonuses; recruiting landing page and ads for canvassers and reps
- S74RoofingRuns on its own
Maintenance / annual inspection plan
Recurring inspection offer, auto-scheduling, renewal reminders
- S75RoofingRuns on its own
Neighbor referral at completion
'Refer your neighbor' offer and a group discount for the street
- S76Runs on its own
NPS / satisfaction survey automation
Survey after every job; routes to a review ask or a save call
Affiliations12
- S77RoofingRuns with a check-in
Realtor partner program
Pre-listing roof certs, inspection-repair referrals, agent portal, co-branded materials
- S78RoofingRuns with a check-in
Home inspector partnerships
Referral pipeline from inspection findings
- S79RoofingHands-on
Insurance agent / adjuster network
Claim-referral relationships and agent education content
- S80RoofingRuns with a check-in
Property manager / HOA program
Preferred-vendor status, maintenance contracts, partner portal
- S81RoofingRuns with a check-in
Manufacturer certification + directory listings
GAF / OC / CertainTeed certification, directory profile optimization, warranty upsell
- S82RoofingRuns on its own
Financing partner integration
Hearth / GreenSky / Wisetack pre-qual on site, '$0 down, $X a month' as a lead magnet, follow-up
- S83Runs with a check-in
Complementary-trade cross-referral
Gutters, siding, solar, HVAC, restoration partners; tracked swaps
- S84RoofingHands-on
Public adjuster relationships
Claim-side referrals and shared content
- S85Runs with a check-in
Local business cross-promotion
Co-branded offers with suppliers, hardware stores and local businesses
- S86Runs on its own
Partner portal
Partners submit and track referrals; payouts automatic
- S87Runs with a check-in
Agency / white-label partners
Other agencies resell the engine at wholesale
- S88RoofingRuns on its own
Dealer / franchise network listings
Listings across a network's sites for multi-brand operators
Cross-channel38
- S89Runs on its own
Speed-to-lead (60-second response)
New lead gets an instant text and a call attempt; round-robin to reps; escalation if unanswered
- S90Runs on its own
Missed-call text-back + IVR routing
Missed call gets a text within seconds; tracked numbers; routing by service and office
- S91Runs on its own
AI phone agent / after-hours answering
Answers, qualifies, books, transfers; call summary into the CRM
- S92Runs on its own
AI chat / SMS agent on site
Qualifies and books from web chat and SMS
- S93Runs on its own
Appointment booking + reminders
Calendar, confirmations, reminders, reschedule, no-show recovery
- S94Runs on its own
New-lead nurture sequence (14-30 days)
Text and email sequence by lead type until booked or opted out
- S95Runs on its own
Estimate follow-up sequence
Unsigned proposal gets reminders, objection answers, financing nudge
- S96Runs on its own
Long-term 'no decision' nurture (90-365 days)
Seasonal touches to open leads until they buy or opt out
- S97RoofingRuns on its own
Insurance-claim guidance sequence
Storm leads get claim steps, adjuster-meeting prep, contingency explainers
- S98Runs on its own
Lead scoring + routing
Score by job size, urgency and zip; route to the right rep or office
- S99Runs on its own
Lead-marketplace auto-responder
Angi / Thumbtack leads answered and booked in seconds
- S100RoofingRuns on its own
Instant online estimate (satellite measurement)
Address to roof measurement to price range to booking
- S101Runs on its own
Digital proposal + e-sign with options
Good / better / best proposals with upsells (gutters, skylights), e-sign, auto follow-up
- S102Runs on its own
Call recording + AI call scoring + scripts
Every booking call scored; reps coached; scripts updated
- S103RoofingRuns on its own
Weather-triggered nudges to open leads
Storm or pre-winter triggers messages to open estimates
- S104Runs on its own
Job-completion trigger chain
Completion fires review ask, referral ask, neighbor campaign, warranty schedule
- S105Runs on its own
Database reactivation campaign (one-time)
Offer to past customers and old estimates by text and email; reply handling; booked jobs logged; review asks to happy replies
- S106Runs on its own
Quarterly / seasonal reactivation
Tune-ups, inspections, gutter cleaning, storm season
- S107RoofingRuns on its own
Warranty follow-up campaigns
Year 1 / 5 / 10 check-ins and warranty registration
- S108RoofingRuns on its own
Cross-sell sequences
Past customers get the next job: gutters, siding, insulation, solar
- S109Runs on its own
Lost-estimate win-back
Quoted but went elsewhere: 6- and 12-month check-ins
- S110RoofingRuns on its own
Install-anniversary touches
Yearly 'roof birthday' with an inspection offer
- S111Runs on its own
List hygiene + segmentation
Dedupe, validate phones and emails, segment by job, zip and value
- S112Runs on its own
Tracking stack
GA4, GTM, dynamic number insertion, form tracking, lead source end to end
- S113Runs on its own
CRM build
Pipeline stages, fields, contacts imported and cleaned, web forms and calls routed in
- S114Runs on its own
Admin dashboard / scorecard
Leads, booked, closed, cost per lead, ROAS and reviews by source, weekly
- S115Runs on its own
Market Intelligence Report (MIR)
County map: roofs, replacement demand, competitors and who captures the work
- S116Runs on its own
Competitor monitoring
Ads, rankings, reviews and offers watched monthly with alerts
- S117Runs on its own
Attribution model + lead-source reporting
First and last touch; cost per job sold by channel
- S118Runs on its own
CRO testing program (heatmaps, recordings, A/B)
Monthly tests on the site and landing pages
- S119Runs on its own
Reputation monitoring + alerts
Every review site watched; negative-review alert in minutes
- S120Runs on its own
Brand monitoring in AI answers
Mentions and citations tracked in ChatGPT, Gemini and AI Overviews (Brand Radar)
- S121RoofingRuns on its own
Storm / weather intelligence feed
Hail and wind maps feeding S34, S36, S63, S103
- S122RoofingRuns on its own
Property-data intelligence
Roof age, permits, ownership and home value feeding lists and pages
- S123Runs on its own
Pipeline forecast reporting
Leads to booked to closed projections; capacity planning
- S124Runs on its own
Audit products ($25 SEO audit, speed, GBP, ads)
Fill-in audit becomes a branded PDF, updated as fixes land
- S125Runs on its own
Tracked numbers and QRs per channel
Unique numbers and QR codes so signs, wraps, mail and ads are measurable
- S126Runs on its own
Monthly client report + strategy call
One-page scorecard and a 30-minute call
3 · Packages
Or take a package.
Systems that run better together. Each package is built from the lines above.
- B1
Foundation
ForTrades on a slow or broken site with a quiet customer list
You getA site that converts plus revenue from customers they already have
Includes 6 systems
- D1Site swap (static rebuild, migration off WordPress)
- D2Hosting + DNS + care plan
- D3Technical SEO foundation
- D4CRO baseline: above-the-fold form, click-to-call, sticky mobile CTA, form metrics
- S113CRM build
- S105Database reactivation campaign (one-time)
- B2
Full SEO + Review System
ForTrades losing map-pack calls to competitors with more reviews
You getMap-pack and organic visibility with a review engine behind it
Includes 17 systems
- S1Service pages build-out
- S2City / county location pages
- S4On-page SEO sprint (existing pages)
- S5Technical SEO audit + fix sprint
- S6Citations / NAP cleanup + directory listings
- S7Local link building
- S9AIO / AEO / GEO package
- S10Content hub (guides, cost pages, claim guides)
- S12GBP optimization (one-time)
- S13GBP posts + photo uploads (weekly)
- S14GBP review responses
- S16Map-pack grid rank tracking + report
- S17Competitor gap report
- S20Review schema + testimonial pages
- S68Review acquisition system
- S69Review response automation (all platforms)
- S119Reputation monitoring + alerts
- B3
Full Social Media Package
ForTrades whose feeds went quiet
You getAn active, professional feed fed by job-site footage
Includes 7 systems
- S39Social posting engine
- S40Job-site content engine
- S41Video production (shoot day + content engine)
- S42Educational series
- S47Review highlight graphics
- S72Testimonial video capture
- S18YouTube channel + video SEO
- B4
Full CRO Package with Heatmaps
ForTrades with traffic that doesn't turn into calls
You getMore calls and forms from the same traffic, proven by tests
Includes 7 systems
- D4CRO baseline: above-the-fold form, click-to-call, sticky mobile CTA, form metrics
- S30Campaign landing pages
- S118CRO testing program (heatmaps, recordings, A/B)
- S112Tracking stack
- S125Tracked numbers and QRs per channel
- S100Instant online estimate (satellite measurement)
- S101Digital proposal + e-sign with options
- B5
Full Paid Ads Package
ForTrades ready to buy jobs predictably
You getA predictable flow of booked jobs at a 3x return target
Includes 10 systems
- S21Google Search Ads launch
- S22Google Search Ads management
- S23Google Local Services Ads (Google Guaranteed)
- S25Meta ads (Facebook / Instagram)
- S29Cross-platform retargeting
- S30Campaign landing pages
- S31Ad creative production
- S32Offline conversion import / value-based bidding
- S33Lead marketplaces (Angi, HomeAdvisor, Thumbtack, Networx)
- S99Lead-marketplace auto-responder
- B6
Full Follow-up (CRM + Nurture)
ForAny trade with leads going cold
You getEvery lead answered in seconds and followed up until it closes
Includes 12 systems
- S113CRM build
- S89Speed-to-lead (60-second response)
- S90Missed-call text-back + IVR routing
- S91AI phone agent / after-hours answering
- S93Appointment booking + reminders
- S94New-lead nurture sequence (14-30 days)
- S95Estimate follow-up sequence
- S96Long-term 'no decision' nurture (90-365 days)
- S98Lead scoring + routing
- S104Job-completion trigger chain
- S105Database reactivation campaign (one-time)
- S106Quarterly / seasonal reactivation
- B7
Storm Response Package
ForRoofers in hail and wind markets
You getCampaigns, mail, outreach and nurture that switch on the day a storm hits
Includes 9 systems
- S34Storm-triggered ad automation
- S36Direct mail automation (EDDM / targeted postcards)
- S63Post-storm outreach (compliant)
- S97Insurance-claim guidance sequence
- S103Weather-triggered nudges to open leads
- S121Storm / weather intelligence feed
- S122Property-data intelligence
- S53Canvassing / door-knocking system
- S35Geofencing ads
- B8
Commercial Outbound Package
ForRoofers going after property managers and HOAs
You getA commercial pipeline from outbound and partnerships
Includes 7 systems
- S58Commercial cold email
- S61LinkedIn outbound (commercial)
- S62Aged-roof homeowner list building
- S65Permit-data prospecting
- S66Commercial bid-board monitoring
- S80Property manager / HOA program
- S46Webinars / live Q&A for property managers and HOAs
- B9
Reputation + Referral Engine
ForAny trade that wants reviews and referrals to run themselves
You getReviews, referrals and neighbor leads triggered by every finished job
Includes 9 systems
- S68Review acquisition system
- S69Review response automation (all platforms)
- S70Review velocity campaign
- S71Referral program
- S75Neighbor referral at completion
- S76NPS / satisfaction survey automation
- S119Reputation monitoring + alerts
- S47Review highlight graphics
- S104Job-completion trigger chain
- B10
Affiliate Engine
ForRoofers who want partners sending work
You getRealtors, inspectors, insurers, property managers and lenders feeding the pipeline
Includes 8 systems
- S77Realtor partner program
- S78Home inspector partnerships
- S79Insurance agent / adjuster network
- S80Property manager / HOA program
- S81Manufacturer certification + directory listings
- S82Financing partner integration
- S83Complementary-trade cross-referral
- S86Partner portal
- B11
Full Engine (everything on)
ForRoofers who want the whole engine, run for them
You getEvery package above plus the measurement layer
Includes 82 systems
- D4CRO baseline: above-the-fold form, click-to-call, sticky mobile CTA, form metrics
- S1Service pages build-out
- S2City / county location pages
- S4On-page SEO sprint (existing pages)
- S5Technical SEO audit + fix sprint
- S6Citations / NAP cleanup + directory listings
- S7Local link building
- S9AIO / AEO / GEO package
- S10Content hub (guides, cost pages, claim guides)
- S12GBP optimization (one-time)
- S13GBP posts + photo uploads (weekly)
- S14GBP review responses
- S16Map-pack grid rank tracking + report
- S17Competitor gap report
- S18YouTube channel + video SEO
- S20Review schema + testimonial pages
- S21Google Search Ads launch
- S22Google Search Ads management
- S23Google Local Services Ads (Google Guaranteed)
- S25Meta ads (Facebook / Instagram)
- S29Cross-platform retargeting
- S30Campaign landing pages
- S31Ad creative production
- S32Offline conversion import / value-based bidding
- S33Lead marketplaces (Angi, HomeAdvisor, Thumbtack, Networx)
- S34Storm-triggered ad automation
- S35Geofencing ads
- S36Direct mail automation (EDDM / targeted postcards)
- S39Social posting engine
- S40Job-site content engine
- S41Video production (shoot day + content engine)
- S42Educational series
- S46Webinars / live Q&A for property managers and HOAs
- S47Review highlight graphics
- S53Canvassing / door-knocking system
- S58Commercial cold email
- S61LinkedIn outbound (commercial)
- S62Aged-roof homeowner list building
- S63Post-storm outreach (compliant)
- S65Permit-data prospecting
- S66Commercial bid-board monitoring
- S68Review acquisition system
- S69Review response automation (all platforms)
- S70Review velocity campaign
- S71Referral program
- S72Testimonial video capture
- S75Neighbor referral at completion
- S76NPS / satisfaction survey automation
- S77Realtor partner program
- S78Home inspector partnerships
- S79Insurance agent / adjuster network
- S80Property manager / HOA program
- S81Manufacturer certification + directory listings
- S82Financing partner integration
- S83Complementary-trade cross-referral
- S86Partner portal
- S89Speed-to-lead (60-second response)
- S90Missed-call text-back + IVR routing
- S91AI phone agent / after-hours answering
- S93Appointment booking + reminders
- S94New-lead nurture sequence (14-30 days)
- S95Estimate follow-up sequence
- S96Long-term 'no decision' nurture (90-365 days)
- S97Insurance-claim guidance sequence
- S98Lead scoring + routing
- S99Lead-marketplace auto-responder
- S100Instant online estimate (satellite measurement)
- S101Digital proposal + e-sign with options
- S103Weather-triggered nudges to open leads
- S104Job-completion trigger chain
- S105Database reactivation campaign (one-time)
- S106Quarterly / seasonal reactivation
- S112Tracking stack
- S113CRM build
- S114Admin dashboard / scorecard
- S117Attribution model + lead-source reporting
- S118CRO testing program (heatmaps, recordings, A/B)
- S119Reputation monitoring + alerts
- S121Storm / weather intelligence feed
- S122Property-data intelligence
- S125Tracked numbers and QRs per channel
- S126Monthly client report + strategy call
4 · Custom
For the big builds.
A 3,000-page migration. Ten offices. A custom dashboard. We write a service agreement for it.
- C1
Large site migration (3,000+ pages)
Full crawl, URL map, redirects, content QA, speed, zero-downtime cutover
Scoped and priced in a service agreement.
- C2
Multi-location / multi-brand rollout
10+ GBPs, location pages, tracking and dashboards per office
Scoped and priced in a service agreement.
- C3
Custom admin dashboard / software / integrations
CRM to ops to accounting; custom reporting; API work
Scoped and priced in a service agreement.
- C4
Enterprise storm-response build-out
Data feeds, canvassing ops, ad automation across states
Scoped and priced in a service agreement.
- C5
Data warehouse + attribution
Every lead tied to every dollar across channels and offices
Scoped and priced in a service agreement.
- C6
Fractional CMO / strategy retainer
Owner-level strategy with the client's team or agency implementing
Scoped and priced in a service agreement.
- C7
Brand + creative system at scale
Studio-level creative, video content engine, brand guidelines
Scoped and priced in a service agreement.
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